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archiveChief Business Officer Insider

CEO Explainers

Uber Makes Its App Available In Rhodes And Corfu

The Uber Taxi service is now available on two more Greek islands, Rhodes and Corfu. The service has been used since 2021 in Santorini, Mykonos since 2022, Thessaloniki since 2021, and Athens since 2014. Through the Uber app, citizens and tourists now have a reliable transportation choice to popular tourist...
Brainstorming
CEO Insights

You Can Do Better Than Brainstorming

“Why are we all here?” asked Dan, the CMO of the multinational pharmaceutical company for which I was consulting. We all looked at one another—marketers, creatives, strategists, and brand managers. Then Dan looked at me, expecting a response, and then everyone looked at me. “To conceive an impactful marketing idea...
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