Smartphones have come a long way from being simple tools that allowed communication over long distances to being an essential tool for our day to day lives. We can do so much more with our smartphones than what we were able to do in the past. But this also means...

Word of mouth has always been the number one way for small businesses to improve their presence in the market. Earlier, it was common for brands to rely on excellent service and leverage it to improve their hold in the market. Now, things have changed slightly with new communication channels...

Starting a business from scratch is a challenging task. You have to build almost everything without yourself. However, when you begin, you will find out that suddenly a lot of people surrounding you have started giving you advice on how you should manage your business. Initially, you will take advice...

Your website is an integral component and vital aspect of your sales and marketing goals and must be a lead generation, promotion, and conversion tool. Right at the start of this year, it may well be a decent time to gauge the effectiveness of your existing website to figure out...

Over 50% of all mobile apps, irrespective of their platform, today will have to be entirely rewritten or replaced in the next couple of years. This scary statistic underline that there is a very troublesome, resource-rich and complex process that goes into making a mobile app cut through the competition...

Almost all businesses today want a stake in the lucrative app development domain. However, the process of app development still tends to be more feasible for some businesses than the rest. With the amount of money and time that is required needs to be dedicated to the development process, some...

Seeing the changes in buying behaviors in market and increased spending on online ecommerce marketplaces and sites, you must be fascinated by the idea of coming up with an ecommerce website. Well, you’re not wrong either, as over thousands of ecommerce stores are launched every year and go on to...

The Internet of Things (IoT) is a complex system of interconnected devices such as computing devices, machines, both digital and mechanical, people and objects that possess unique identifiers and a capacity to transfer information without the need of human-to-human or human-to-computer communication. The convergence of the internet, wireless technologies, micro...

For some time now, there has been a lot of debate and hype around this. Many have predicted that app wave is done and dusted and it’s time for other tech to dominate. However, the stats speak a different story altogether. Reason people cite when stating that app economy is...

Some technology trends live the life of a soap bubble, tend to fizzle out, live unheard for the most part, and go down into the dumps - unnoticed; while others are significant enough to create a hurricane in the global tech ecosystem, bring about a revolutionary transformation, and change our...