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CEOWORLD magazine - Archive in Lars Lehne

Lars Lehne

Lars Lehne

Lars Lehne, CEO of Incubeta, has an extensive background in the marketing and digital industry having previously spent four years as Global CEO at SYZYGY, a publicly listed WPP company. Prior to which, he spent seven years at Google as Country Director Agency DACH, paving the way for the tech giant quadrupling revenues in Germany. With over 30 years of industry experience, Lars also held various senior management positions in agencies including Maxus, GroupM, Carat and MEC.

Lars Lehne is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn.
Lars Lehne
Money and Wealth

Investing in the future

Money and WealthLars Lehne
When you’ve been in business a few years, you get used to changing. Processes get updated. Cultures adapt. Attitudes, quite rightly, are examined and evolved. A key driver to this of course is technology. And you really know you’ve been around for a while when things you still think of...
Lars Lehne
CEO Insider

Guts & Glory

CEO InsiderLars Lehne
When, as a young man, I set my sights on the future and imagined what it would feel like to have achieved my ambitions, I always pictured a serene version of myself, surveying his achievements with satisfaction, certain of his place in the world. While some of my youthful hopes...