Efrat Vulfsons

Efrat Vulfsons

Efrat Vulfsons is the Co-Founder of PR Soprano and a data-driven marketing enthusiast, parallel to her soprano opera singing career. Efrat holds a B.F.A from the Jerusalem Music Academy in Opera Performance. Efrat Vulfsons is an opinion columnist for the CEOWORLD magazine. Follow her on LinkedIn.
Business Transformation

Organizational Change: What Every CEO Must Focus On

When you think of an organization and the processes, the buck usually stops on the CEO’s table. Recent happenings, especially the COVID-19 pandemic, have made this glaring. Only organizations that were primed for eventualities and whose CEOs have resilience as one of their important traits to handle tumultuous situations survived....