CEOWORLD magazine

5th Avenue, New York, NY 10001, United States
Phone: +1 3479835101
Email: info@ceoworld.biz
CEOWORLD magazine - Latest - Banking and Finance - Are Younger Americans Wealthier Than We Think?

Banking and Finance

Are Younger Americans Wealthier Than We Think?

American flag

Absolutely, according to a recent analysis.  Wait! What?  

For the past two years, I have written about younger Americans, especially millennials, struggling to put food on the table and blaming Baby Boomers, politics, and the wealth gap for their ill-fated attempts to accumulate cash and rope in the American Dream.

Their notable doom and gloom are front and center on social media, especially TikTok, where we find endless streams of struggling workers and families with often tearful cries for help.

But then, like a blast of cold water in the face, a recent article (April 24th, 2024) from the Center for American Progress.org (CAP) entitled: Wealth of Younger Americans Is Historically High shocked me upright and spilled my coffee!

According to CAPs research Americans under 40 aren’t suffering at all! These upstarts, they say, have increased their net worth since the pandemic by $85,000 to $259,000 from 2019-2023. What? Yes. Read the article: “Due to a historic economic recovery, inflation-adjusted wealth for younger Americans has grown 49 percent since right before the pandemic—a positive trend following decades of stagnation.”

Are you kidding me? 

How can this be right? Of all the reports of younger Americans infuriated about the high cost of living, what are we to believe?  

I contacted the authors, and they are sticking with it. They cite evidence from the US Federal Reserve:  Distribution of Household Wealth in the U.S. since 1989 as the source. That shows an increase in wealth by age cohort, and when I reviewed it… there it was!

In macro figures, the data denotes the wealth distribution by age group in America has grown in each class from the bottom 50% to the top .01% and shows that the accumulated wealth for all Americans increased post-Covid, particularly after the US government injected billions into the economy during Covid.

Moreover, they argue that given all the capital injected into the US economy and the appreciation of asset values post-pandemic, younger Americans benefited the most (up 49%), with the majority of the $85,000 net wealth increase coming from these categories since 2019:

  • Homeownership values increased: $22,000 (yes, under 40 own homes!)
  • Bank deposits increased: $9,000 (Covid relief plus higher wage jobs)
  • Stock & mutual fund values increased: $31,000 (S&P markets have gone up a lot!)
  • Single-owner business values increased: $10,000
  • Consumer big-ticket durables (cars, appliances, etc): $7,000
  • Decrease in consumer debts: $5,000

And while I might be living on another planet, which often feels the case, I think our economy since Covid has bifurcated into the top 50% vs the bottom 50%. And the bottom half is losing!

Take, for example, the increase in credit card delinquencies, the high costs of mortgage interest/rates, or the skyrocketing rents and the stubbornly high rates we see in insurance, food, and gas prices, all conspicuously evident in inflation reports and from hundreds of online social media posts and news articles looking at the same younger Americans the CAP and the Fed say are richer! So, which half are they measuring?

Amiee Picchi posted an article last September for CBS News citing the US Census, which notes that 4 of 10 workers have been struggling to pay bills despite higher wages since 2020. She writes, “Although pay increases are staying ahead of inflation this year, low- and middle-wage workers have generally not kept up with the cost of living over the prior four decades.”

So. Who is the government measuring here — Younger workers who own homes and businesses and have stock portfolios? Maybe in Washington, but not in California. I don’t buy it.

The real wealthy Americans also got richer since 2019, a lot richer. But that’s not the point. Other stats show the gap between rich and poor is wider than ever. And despite the growth in younger Americans’ net wealth, according to the data, the CAP article insensitively misses the key point entirely!

With the coming election, a lot is at stake. If we are ever to get back on a healthier footing and narrow the wealth gap, we need to start by understanding who the bottom 50% are, how to identify the data, and how to write reports that reflect their reality on the ground.

Issuing reports that imply younger working Americans shouldn’t complain because they’re richer than before COVID-19 is asinine to me (pardon my French).

So, what’s the takeaway here? You tell me. Is the government blind to the obvious?

Are you seeing younger working Americans under 40 growing richer since COVID-19? Or are you seeing them struggle like never before under the weight of a disproportional achievement system, as I see it?

What’s your view?


Written by Rick Andrade.
Have you read?
The Brands That Made Us: Michael Polk’s Impact on Marketing.
BEYOND FEAR: LEVERAGING SCIENCE TO MASTER PUBLIC SPEAKING FOR C-SUITE EXECUTIVES.
Driving Russia’s FinTech Revolution: Inside Boostra’s Journey to Microfinance Innovation and Beyond.
Fueling Middle-Market Growth: Summer Craig’s Integrated Sales and Marketing Approach for Sustainable Growth.
Unveiling Strategic Vision in Tech: Jyotishman Sharma’s Journey from Consulting Excellence to AI Leadership.


Add CEOWORLD magazine to your Google News feed.
Follow CEOWORLD magazine headlines on: Google News, LinkedIn, Twitter, and Facebook.
Copyright 2024 The CEOWORLD magazine. All rights reserved. This material (and any extract from it) must not be copied, redistributed or placed on any website, without CEOWORLD magazine' prior written consent. For media queries, please contact: info@ceoworld.biz
CEOWORLD magazine - Latest - Banking and Finance - Are Younger Americans Wealthier Than We Think?
Rick Andrade
Rick Andrade is an investment banker and market advisor in Los Angeles, Ca, where he helps CEOs and business owners buy, sell, and finance middle-market companies. Rick earned his BA and MBA from UCLA, along with his Series 7, 63, & 79 FINRA securities licenses. He is also a CA Real Estate Broker and blogs at www.RickAndrade.com on issues important to business owners.


Rick Andrade is an Executive Council member at the CEOWORLD magazine. You can follow him on LinkedIn, for more information, visit the author’s website CLICK HERE.