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CEO Spotlight

Inside the TikTok Revolution: An Interview with Inigo Rivero, Managing Director at House of Marketers

TikTok, a powerhouse platform for engaging Gen Z and Millennials, has become a leader in the ever-changing social media marketing landscape. Inigo Rivero, one of the architects at TikTok in the EMEA region, has witnessed this digital revolution firsthand. Now, as the Managing Director at House of Marketers, he offers...
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