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Michael Norton

Michael Norton

Michael Norton, Executive Vice President of Enterprise at Sandler. Michael still considers himself a constant student of the game when it comes to performance development and helping organizations meet and exceed their goals. He brings more than 25 years of experience in helping to drive leadership, sales management, and sales success for companies of all sizes. MichaelHe has developed, delivered, and created reinforcement programs that deliver real ROI while fitting into a company’s culture, processes, daily sales workflow, and budget. Having founded two companies prior to joining Sandler, he is considered one of the earliest pioneers of micro-learning for personal and professional development. Michael is also the former President of the Zig Ziglar Corporation.

Michael Norton is an opinion columnist for the CEOWORLD magazine. Connect with him through LinkedIn.
Michael Norton
CEO Insights

The Ten Commandments of a Sound Omni-Channel Prospecting Strategy

CEO InsightsMichael Norton
The modern buyer is more informed, more connected, more discerning, more distracted, and less patient than ever before – all of which makes traditional single-channel prospecting (like picking up the telephone, but not doing much of anything else) an ineffective strategy for sales professionals.  An omni-channel prospecting strategy – one...