Wednesday, June 12, 2024
CEOWORLD magazine - Archive in Mauricio Vianna

Mauricio Vianna

Mauricio Vianna

Mauricio Vianna is the CEO of MJV Technology and Innovation, a leading global consulting firm to Fortune 500 companies on business transformation, design thinking and data analytics.

Mauricio Vianna is an opinion columnist for the CEOWORLD magazine. You can follow Mauricio on LinkedIn.
CEO Agenda

Why Design Thinking Is Integral to Brand Management in 2022

As global competition increases and technology creates opportunities for disruptive customer experiences, brand managers at the world’s top companies are leaning more on design thinking than ever before to maintain industry leadership. Below, we will explore this strategy and outline how it can be deployed to create great customer experiences....