Aleksandra (Siciarz) Korczynska

Aleksandra (Siciarz) Korczynska

As of current CMO for GetResponse, Aleksandra (Siciarz) Korczynska is guiding global SaaS marketing and growth. Driven by data analytics and growth hacking, she has crafted exceptional go-to-market strategies for global brands (ex-Uber) and tech startups alike. She got her business & leadership education graduating from Harvard Executive Education and data-driven attitude in marketing from data science MA in Warsaw.


Aleksandra (Siciarz) Korczynska is an opinion columnist for the CEOWORLD magazine. You can follow her on LinkedIn.
Aleksandra (Siciarz) Korczynska
Business Transformation

5 Customer Retention Practices That Work in 2021

It’s no wonder that customer retention is a primary business objective, especially since acquiring a new customer costs five times more than retaining an existing one. However, the pandemic has had a significant influence on customer churn. The churn rate of our marketing software, a SaaS platform, increased by 25%...