CBH Compagnie Bancaire Helvétique Appoints Enid Yip as CEO of CBH Asia Amid Regional Expansion

Swiss private banking group CBH Compagnie Bancaire Helvétique SA has appointed Enid Yip as the new CEO of its Hong Kong-based subsidiary, CBH Asia. In addition to her role as CEO, Yip will lead the Asia Regional Committee, further supporting the group’s strategic goal of strengthening its presence in the region, as highlighted in a recent statement from the bank.

Patrick Wong, who has been overseeing CBH’s Asia business since 2017, has been promoted to Deputy CEO. Wong will continue to oversee operations, regulatory compliance, and IT, while Yip’s focus will be on enhancing client offerings and driving business development that is aligned with CBH’s long-term strategy for Asia.

With more than 25 years of experience in developing wealth management firms in Asia, Yip brings considerable expertise to her new role. She most recently served at LGT, and previously, she was a board member at Bank J. Safra Sarasin, where she held the position of CEO for Asia, overseeing the bank’s regional growth. Her earlier career includes various senior roles within the private banking sector.

Simon Benhamou, CEO of CBH Bank, expressed confidence in Yip’s appointment, stating that her vast experience and leadership abilities would be pivotal for CBH’s continued growth in Asian markets. Yip shared her vision, emphasizing her commitment to expanding CBH’s footprint in Asia by leveraging the bank’s established expertise while continuing to deliver value for clients and stakeholders.

Founded in 1975, CBH Compagnie Bancaire Helvétique is a family-owned Swiss banking group headquartered in Geneva. As of December 31, 2023, the group managed client assets totaling $16.5 billion, with a Tier 1 capital ratio of 43%. CBH Group offers wealth management services to both private and institutional clients, along with family office solutions, asset services, private market expertise, and tailored banking and card solutions, employing around 309 professionals across ten global locations.

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