On Thursday, the Cruise Lines International Association (CLIA) announced the appointment of Jason Liberty, President and CEO of Royal Caribbean Group, as its new chairman. This announcement comes as Jason Liberty succeeds Pierfrancesco Vago, executive chairman of MSC Cruises, who has held the position since January 2021.
Jason Liberty takes on the chairmanship during a period when the industry is experiencing robust demand, and its members are actively pursuing ambitious sustainability initiatives with the goal of achieving net-zero emissions by 2050, as stated by CLIA Executive President and CEO Kelly Craighead.
Cruise tourism, identified as one of the fastest-growing segments of travel and tourism, is projected to reach 106 percent of 2019 levels in 2023, hosting 31.5 million passengers and an estimated 35 million passengers in 2024.
Kelly Craighead expressed confidence in Jason Liberty’s leadership, describing him as a highly versatile and strategic leader poised to capitalize on the resurgence of travel and actualize global operating ambitions. Liberty assumed the role of President and CEO of Royal Caribbean Group in early 2022, following a nearly two-decade career in the cruise industry, including a significant tenure as the company’s Chief Financial Officer.
Expressing his enthusiasm and honor in leading CLIA, Jason Liberty emphasized the commitment to embracing a new era of cruising. With consumer demand on the rise, Liberty underscored its dedication to decarbonization and sustainable growth, ensuring investments in oceans and communities for the benefit of future generations of travelers.
Under Liberty’s leadership, Royal Caribbean Group achieved substantial gains last year, positioning itself as one of the top-performing stocks. Liberty oversees three industry-leading brands—Royal Caribbean International, Celebrity Cruises, and Silversea—along with joint ventures in TUI Cruises and Hapag-Lloyd Cruises, of which the company holds a 50 percent ownership stake.
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