archiveExternal Director Insider

The way we have learned to think has implemented in us particular mindsets out of which we cannot think. There are myths about the personalities of the individuals around us. The behavior they develop is based on their role in each moment. Today, we put under the microscope all the...

The question of what someone plans to offer for a company's future is a must in all interviews. Regardless of what you are planning to do, here are the three rules that will save you from all the fuss of trying to be accurate and successful. Give them a chance...

Kids get nervous about school. They try to get all their lessons right and bring good grades as well. Every child or teenager experiences stress during some school life, as a regular part of childhood and adolescent development. Many children are worried about how they will be accepted by school...

When we think of financially strong European countries, the capital cities pop into our heads. Villages are usually ignored even though they offer plenty of joyful moments. Green areas, pubs, red telephone booths, and a more relaxed life. This is what characterizes the British province, and we wouldn't mind taking...

Engineering remains one of the most popular career options in the world. There is no denying the impact of engineering on society. Moreover, the career options, if properly explored, are highly rewarding and intellectually stimulating. It is, therefore, unsurprising that millions of students graduate from engineering schools every year to...

First the bad news . . .  What Beatles song is a clue to the average age of  US donors? Their average age is 64. You know the song. Neither non-profits nor a substantial number of businesses are able to reach younger desired audiences. Did you know, per a McKinsey...

According to the U.S. Bureau of Labor Statistics, there were 10.5 million job openings in November 2022. Unfortunately, this number indicates that employers are still struggling to source, attract, and hire workers. Much has been said about the Great Resignation creating a buyers' market. That means that competition for high-quality...

The event was a barbecue. The location: a beach way off the beaten path on the Caribbean island of St. Thomas, part of the Virgin Islands. It’s not easy to get to Neltjeberg Beach and shouldn’t be attempted without a four-wheel drive vehicle to navigate a bumpy dirt road that...

After delivering a CEO group presentation this morning in Seattle, I was seeking inspiration from a storied location, only to discover Place Pigale Restaurant and Bar overlooking Elliott Bay. The old wooden bar and sky-blue ceilings beg the speculation, “If these walls could talk...” It’s been a perfect haven for...

Understanding how your marketing efforts help drive business can help you find new customers and create trust and loyalty. In order to determine if your marketing is reaching the customers in your target market, you need to understand that specific customer set and how their actions affect your business. Knowing...