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Saturday, November 23, 2024
CEOWORLD magazine - Archive in Zain Raj

Zain Raj

Zain Raj

A visionary leader, business accelerator, and industry futurist, Zain Raj combines innovation and creativity to create new business models for the future. In his new book, THE PYRAMID PUZZLE: Igniting Transformation with the Power of Trust, he tells a story about how using a framework grounded on proven social sciences principles, ancient wisdom, and modern-day management principles can ignite business growth.

Chairman and CEO of Shapiro+Raj, an independent research and insights company, Zain is also the founder and CEO of zednext, an ideas incubator that takes an objective and disruptive look at issues and trends to help marketers and business leaders realize their full potential in a data-driven, digitally-led and insights-driven world. Raj is also the author of Marketing for Tomorrow, Not Yesterday and Brand Rituals: How Successful Brands Bond with Customers for Life.


Zain Raj is an opinion columnist for the CEOWORLD magazine. Connect with him through LinkedIn.
Zain Raj
CEO Advisory

The One Secret Weapon to Ignite Business Performance

Every business hits an inflection point at some time in its existence. It doesn’t matter what it makes or who it serves. It hits a difficult period and slumps. The signs when this happens are clear: Customers start drifting away. Suppliers expend minimal effort. And employee morale hits an all-time...