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CEOWORLD magazine - Archive in Lisa Coffey

Lisa Coffey

Lisa Coffey

I present ideas to empower companies to make evolutionary leaps in their go to market strategies and helps entrepreneurs catapult their small business into the 21st century by utilizing these business strategies on Fourquadrant. A free spirit, residing in Salt Lake City, Utah., I have been a writer since 5 years with over 500 published articles.
CEO Advisory

Top 9 Hashtag Strategies: To Boost your Online Marketing Campaign

Identity-Crisis would be the most appropriate words to express the feeling of a hashtag (#), if it had possessed the ability-to-feel! Yes! Life for this modest metadata-tag would have been pretty confusing! Most of the time, Hashtag (#) is mistaken for either a pound sign or a number sign. It...
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CEO Insider

Overcoming Social Media Disasters

To make fun of Apple's infamous #bendgate, LG France tweeted from its French account that ‘Our Smart phones don't bend, they are naturally curved ;).’ However, the only blunder that happened: The very tweet was made via an iPhone! Well, to err is human but if it happens on any...