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CEOWORLD magazine - Archive in Evan Nierman

Evan Nierman

Evan Nierman

Evan Nierman is a crisis management expert who serves as the Founder and CEO of Red Banyan, a globally renowned public relations firm recognized for its ability to deliver the right messages at the right time to those who matter most. With more than 20 years of experience, Nierman’s crisis management agency is rooted in the company philosophy “Press the Truth.” Nierman has guided international, celebrity and corporate clients through complex high stakes situations and has become a valued resource whose expertise is regularly tapped by the media. His book, CRISIS AVERTED: PR Strategies to Protect Your Reputation and the Bottom Line is a peek-behind-the-curtain into the unpredictable world of crisis management, featuring real-life examples and sound advice for when life doesn’t go as planned.


Evan Nierman is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn. For more information, visit the author’s website.
Evan Nierman
Education and Career

Stick to Your Message— Especially in Times of Crisis

Before stepping up to the podium, facing the camera, or firing off an email, there is one essential element every successful communicator must have: a well-thought-out message. And when communicating in a crisis situation, the importance of getting your message right is magnified tenfold. Messaging is everything. It is the...