Bill McPherson

Bill McPherson is the vice president of franchise development for PostNet, a global leader in high-quality printing and shipping solutions, and AlphaGraphics, a leading franchisor of printing and marketing solutions. With over 29 years of franchise leadership, he has led franchise development and real estate for B2B, B2C, retail, and in-home senior care concepts.

Bill McPherson is an opinion columnist for the CEOWORLD magazine. Connect with him through LinkedIn.

CEO Insider

Business Conversions: When is Franchising Right for Your Business?

CEO InsiderBill McPherson

You’ve spent your career building your small business, but what do you have to show for it? You’re looking at your business plan for the next 10 years and wondering how to take the next step to success. For many entrepreneurs, converting a standalone business to a franchise can pay...

Education and Career

Helping Those Who Served: Five Ways Businesses Can Honor Veterans

Education and CareerBill McPherson

After years serving their country, it can be difficult for veterans of the U.S. Armed Forces to move on to careers beyond the military. Transitioning to the civilian workforce is not as simple as just changing jobs, it can be like entering a whole new world for veterans. Veterans deserve...

Education and Career

Happy employees can drive success in the home health care industry

Education and CareerBill McPherson

Success as a CEO ultimately hinges on your company’s employees. Keeping your top talent in place will help your business grow; the opposite can occur if you have to consistently replace staff members. Employers often use traditional methods to recruit for vital positions, but finding new ways to retain employees...

Education and Career

Fast-Growing Home Health Industry Helps Meet Needs of Sandwich Generation

Education and CareerBill McPherson

Americans are living longer. This, combined with the fact that many couples are waiting until later in life to have children, has created a situation that is quickly developing into a semi-crisis for those responsible for elder care. Even as children of baby boomers are caring for their own kids...

CEOWORLD magazine

Bill McPherson

Business Conversions: When is Franchising Right for Your Business?

Helping Those Who Served: Five Ways Businesses Can Honor Veterans

Happy employees can drive success in the home health care industry

Fast-Growing Home Health Industry Helps Meet Needs of Sandwich Generation

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