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CEOWORLD magazine - Archive in Andrew Caravella

Andrew Caravella

Andrew Caravella

Andrew Caravella is Vice President of Marketing at Sprout Social, a leading provider of social media engagement, advocacy and analytics solutions for business. A frequent industry contributor and speaker, he is on advisory boards for the Illinois Technology Association and Social Media Week and a member of WOMMA’s Education Advisory Committee. He likes being on airplanes, spinning to the beat at SoulCycle and Roger Federer.
Education and Career

The Next Adventure in Social Marketing: Employee Advocacy

Education and CareerAndrew Caravella
The increasing adoption of social as a communication channel for both brands and people brings with it a new set of issues. Sure, these conversations offer brands the chance to push promotional messages and, more importantly, engage in one-on-one discussions with their customers. Yet as the volume of outbound messages,...