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archiveChief Behavioral Officer Insider

Aristotle's Rhetoric
Success and Leadership

Persuasion: Logos, Ethos, and Pathos in the Data-Driven Digital Age

"Don't raise your voice, improve your argument." - Desmond Tutu Martin Luther King delivered one of the most cited persuasive speeches on August 28, 1963. Now called the "I Have a Dream" speech, King threw away the second part of his prepared speech and launched into an impromptu delivery that won...
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