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CEOWORLD magazine - Archive in Paul M. Katz

Paul M. Katz

Paul M. Katz

Paul M. Katz, author of GOOD INFLUENCE, s a veteran music industry executive, multi- Grammy nominee, and thought leader in the cause influence field who has guided nonprofits, companies, high-profile artists and other influencers in driving meaningful social impact campaigns for more than two decades.

As CEO and founder of social impact agency Entertain Impact, Katz's marketing and advocacy campaigns have raised awareness, support, and funds for philanthropic, social justice, and purpose-driven organizations over the past two decades—including the African Wildlife Foundation, Bill & Melinda Gates Foundation, National Trust For Historic Preservation, Rotary International, ELMA Philanthropies, and WHO Foundation. These campaigns have been supported by hundreds of influencers, including Kevin Bacon, Ziggy Marley, Angélique Kidjo, John Legend, Lupita Nyong'o, Mark Ruffalo, Annie Leibovitz, Usher, and Desmond Tutu.

Paul M. Katz is an opinion columnist for the CEOWORLD magazine. Connect with him through LinkedIn. For more information, visit the author’s website CLICK HERE.
Paul M. Katz
Special Reports

REACH NEW AUDIENCES FOR PURPOSE AND PROFIT

Special ReportsPaul M. Katz
First the bad news . . .  What Beatles song is a clue to the average age of  US donors? Their average age is 64. You know the song. Neither non-profits nor a substantial number of businesses are able to reach younger desired audiences. Did you know, per a McKinsey...