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Maria Hedengren

Maria Hedengren

Maria Hedengren, CEO of 'all you can read' magazine app, Readly. Maria joined Readly as CEO in spring 2019, bringing more than 20 years of experience from global finance and business management. Maria has led both private and public technology companies and has a proven track record of scaling companies internationally.

Before Readly Maria was the CFO of iZettle during a very exciting time for the company. One of her major accomplishments was taking the iZettle through the process of becoming ready for, and approved by NASDAQ, a planned IPO in May 2018. iZettle was acquired by PayPal for USD 2.2 billion only a day before the prospectus was due to be published.

Maria has successfully scaled and led Readly</a, the European category leader for digital magazines, to an IPO. Since September 2020, the Readly share is listed on Nasdaq Stockholm Midcap.

Maria Hedengren is an opinion columnist for the CEOWORLD magazine. You can follow her on LinkedIn.
CEO Advisory

Data is everything – the biggest regeneration tool for your business

Data is one of the world’s most influential currencies and can be converted into different kinds of values. At magazine app Readly, with users from 50 markets, we now sit on 34 billion data points. We think solar power is a great analogy for data. We keep using it and...