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CEOWORLD magazine - Archive in Mala Subramaniam

Mala Subramaniam

Mala Subramaniam

Mala Subramaniam is a corporate speaker, executive coach, and cross-cultural trainer who offers a blend of Eastern and Western philosophies for negotiations. She spent over twenty years in influential marketing and strategy roles at global companies such as IBM, GE Healthcare, and Dun & Bradstreet. Mala has led webinars and onsite courses and provided coaching for Cognizant and Meltwater, among others. Her cross-cultural talks have reached Lincoln Financial, The Hartford, Comcast, and more across the US and India. She is author of the new book, Beyond Wins: Eastern Mindset for Success in Daily Business Negotiations (Lioncrest Publishing, March 5, 2020). Mala Subramaniam is an opinion columnist for the CEOWORLD magazine. Follow her on Twitter or connect on LinkedIn. For more advice on cultural gaps visit Beyond Wins.
CEO Advisory

In Negotiations, One Style Does Not Fit All

CEO AdvisoryMala Subramaniam
Let’s say you’re the proud new owner of a chihuahua. You go to a pet store to buy a collar, but the clerk tells you, “We only have collars in one size.” You slip the one-size-fits-all loop over your dog’s head, only to find that it’s so big, it could...