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CEOWORLD magazine - Archive in Dr. John Horn

Dr. John Horn

Dr. John Horn

Dr. John Horn is the professor of practice in economics in the Olin Business School at Washington University in St. Louis. He was a Senior Expert in the Strategy Practice of McKinsey & Company, based out of the Washington, DC, office, before joining Olin. He spent most of his 9 years there working with clients on competitive strategy, war gaming workshops and corporate and business unit strategy across a variety of industries and geographies.

Area of Expertise: Business/Corporate Strategy, Economics, International Business, International Economics, Management Strategy, Microeconomics/ Industrial Organization, Monetary Policy, Entrepreneurship, Negotiation, Management Strategy


Dr. John Horn is an opinion columnist for the CEOWORLD magazine. Connect with him through LinkedIn.
Dr John Horn
Education and Career

The Imperfect Plan: Uncertainty Shouldn’t Prevent Leaders From Future Casting

Summary: The future has always been unknown, and it’s never prevented you from planning where your business is headed. Why should today be any different? Embrace the fact that not everything is under your control, then use it as an opportunity to deliberately plan for the unexpected and the expected....