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John Rossman

John Rossman

John Rossman, managing partner at Rossman Partners, is a former Amazon executive, author of multiple books, and a leading business strategy and leadership advisor. His specialty is crafting and implementing innovative and digital business models and capabilities.

One of the leading innovation speakers, John draws from the Amazon strategies, leadership principles and techniques of Amazon. Prior to Rossman Partners, Rossman was an executive at Amazon where he launched the marketplace business and ran the enterprise services business. His newest book, the 3rd edition of the business classic, The Amazon Way, is the ultimate leadership manual for innovation and business growth.

John Rossman is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn.
John Rossman
Tech and Innovation

What Happens To The Ants When You Make The Elephant Dance

Tech and InnovationJohn Rossman
Portfolio Strategy and Governance for Innovation. “It isn’t a question of whether elephants can prevail over ants. It’s a question of whether a particular elephant can dance. If it can, the ants must leave the dance floor.”  —Louis V. Gerstner, Jr. How does a company the size of Amazon consistently...