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CEOWORLD magazine - Archive in Janine Kurnoff

Janine Kurnoff

Janine Kurnoff

Janine Kurnoff and her sister Lee Lazarus are co-founders of The Presentation Company and authors of the Everyday Business Storytelling: Create, Simplify, and Adapt a Visual Narrative for Any Audience (Wiley; 1st edition; February 17, 2021). They founded The Presentation Company (TPC) in 2001 after seeing talented businesspeople miss opportunities to sell their ideas because their messages lacked clarity, authenticity, and meaning. Since, they’ve devoted the past 20 years to helping some of the world’s top brands—such as Facebook, Nestle, Medtronic and Hewlett-Packard—create captivating, results-oriented business communications. TPC’s workshops provide innovative business storytelling and data visualization solutions that address today’s top presentation challenges: clearly communicating the value of your message and inspiring conversations that drive people to action. Janine Kurnoff is an opinion columnist for the CEOWORLD magazine. You can follow her on LinkedIn.
Tech and Innovation

How to Build a Culture of Storytelling in Your Organization (And Why It Matters)

The key to unlocking innovation for many senior leaders is figuring out ways to improve how multi-functional teams collaborate and communicate with each other, with clients, and with external groups. Great products and services are born when people embrace storytelling to share an idea and move it into action and...