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CEOWORLD magazine - Archive in Irene Yam

Irene Yam

Irene Yam

Irene Yam, author of BUILD A WORLD-CLASS CUSTOMER ADVISORY BOARD: How To Create Deeper Relationships And Validate Strategies, is a recognized customer advisory board expert. After working for 24 years in technology start-ups and fast-growing companies like Riverbed, EMC, Joyent, Workspot, and RingCentral, what came naturally to her was building human connections between customers and executives during Customer Advisory Board Meetings. She now runs her own CAB consulting company.


Irene Yam is an Executive Council member at the CEOWORLD magazine. You can follow her on LinkedIn, for more information, visit the author’s website CLICK HERE.
Irene Yam
CEO Explainers

How Successful B2B Technology Companies Grow

Building strategic customer connections with Customer Advisory Boards   B2B technology companies that target enterprise companies benefit from having a customer advisory board (CAB) program. Yearly, the CAB brings together the C-Suite and hand-picked customers to validate strategies and hypotheses and understand the competitive landscape through the customer's point of view....