Twinning supply: Virginie Maillard works for Siemens, one of the largest industrial companies on the planet, where she leads the global research for the Simulation and Digital Twin Technology, from her office in New Jersey (US,) while carrying also the responsibility for research in key markets, like Germany, India and...

Fifty something independents met in Geneva, between August 29th and September 2nd, 2024, to celebrate and share the love for Swiss-made watches. The founders of the diffused fair stressed their idea at the kick-off press conference. The initial fire burns stronger than ever, after five years from the first edition,...

Boston (US) - Lugano (CH), August 27th, 2024. We sat down with Dr. Gianluca De Novi, who is the soul of the Circular project, which is starting to spread as we speak. More news is coming from the Circular Team, but let’s chat with the man who conceived this whole...

Exponential technologies will change our world, for good. This is our opinion, as tech optimists. Now, it’s always good to have a sanity check, or at least have a listen to the contrarian view. We reached out to Daron Acemoglu, who is an Institute Professor of Economics at the Massachusetts...

Our spaces will not talk. They will scream, mass-produce data and turn into big, smart wonder boxes. Squares, streets, stores, hospitals, schools, offices, and so forth, will be populated with AI powered sensors and augmented reality features, which will be able to act, react and proactively serve what we need,...

Italian creativity, deep knowledge of Swiss watchmaking and high-tech to reach new heights: this is the essence of Bvlgari watches, according to its boss, Antoine Pin. Any young watchmaker should master the old way, before daring into the new territories where we should take the industry. Who are you and...

2030: A Data Odyssey. It’s a random morning, in 2030. The head designer’s avatar, powered by the latest large language model, has been sifting through all global and local fashion collections, across any brand, plus all of the ideas, sketches, social media posts, private conversations, videos and emails; all of...

I recently attended the teaser soirée of Geneva Watch Days done in Zurich for 24 hours, as a prep gig for the true ‘fair’ of the Swiss Watches’ Independents, which will take place at the end of August in Geneva. In an era of bloated tech & corporate presentation, where...

One of the exponential technologies that is not yet getting its fair share of love from the general public and media is Quantum computing. In the past few years, I had the privilege of spending time discussing it with people from CERN and the Fermi Lab, but my conversation with...

The future is not what it used to be. Old models are broken, so it seems. Or, at least, we need something different than the traditional business scheme, which has made the ‘Mad Men’ of advertising so powerful, until the advent of the internet. Brand owners thought they were in...