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Al Comeaux

Al Comeaux

Al Comeaux, author of Change (the) Management: Why We as Leaders Must Change for the Change to Last, a former executive at Travelocity, GE and American Airlines, is a decorated corporate pioneer and global authority on change from inside organizations. His career championing change as a senior leader at uber-disruptive dot-coms as well as established, world-renowned companies—and his 20-year journey researching why so many change efforts fail and what’s needed for success—make him one of the world’s most forward thinkers on what leaders must do—and how they must think—to succeed at change. In 2019, Al Comeaux founded Primed for Change, a disruptive new project created to prepare leaders to take organizations successfully through change. Al and his family live in Ft. Worth, TX, where he is deeply involved in his family, faith, and community. Al Comeaux is an opinion columnist for the CEOWORLD magazine. Follow him on LinkedIn.
CEO Insider

Why We Must Pull—Not Push—Our People Through Organizational Change

CEO InsiderAl Comeaux
Imagine for a minute that we stumble upon a game of tug-of-war. On one side are five people; they’re from our organization's biggest competitor. On the other side is our leader—all alone. The boss is getting pulled pretty hard. What are we going to do? Are we going to stand...