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CEOWORLD magazine - Latest - Banking and Finance - New CFO and CMO for Checkers & Rally’s

Banking and Finance

New CFO and CMO for Checkers & Rally’s

Checkers & Rally’s has announced the appointment of Michael Blair as Chief Financial Officer and Scott Johnson as Chief Marketing Officer. Both Blair and Johnson will report directly to Checkers & Rally’s President and CEO, Frances Allen.

Frances Allen, President and CEO of Checkers & Rally’s, expressed enthusiasm about the new additions, stating, “I am pleased to welcome Michael and Scott to the Checkers & Rally’s leadership team and am thrilled to gain their expertise and insight as we embark on an exciting chapter ahead for our brand,” said Frances Allen, President and CEO of Checkers & Rally’s. “Michael brings deep financial expertise in the restaurant industry, which will be invaluable as we continue to execute our plans for our next phase of growth. Additionally, Scott’s proven expertise in the QSR space will be instrumental in taking the brand to the next level – focusing on engagement and innovation to best serve our guests. On behalf of the entire company, we welcome them to the Checkers & Rally’s family and look forward to all we will accomplish together in the months and years ahead.”

Michael Blair brings significant CFO experience within the national and international restaurant industry. His extensive career encompasses leadership roles in finance and accounting, payroll, risk management, human resources, legal, and IT departments. His most recent role was as the Chief Financial & Administrative Officer at Miller’s Ale House. Prior to that, Blair spent nine years with Bloomin’ Brands in various Finance positions, including Director of FP&A at Outback Steakhouse and later transitioning to Bloomin’ Brands International, where he served as their International CFO, overseeing financial performance across multiple global markets.

Scott Johnson brings extensive experience in the restaurant industry, having led marketing teams for various brands, including Smashburger, BurgerFi, BRAVO!, Bonefish Grill, and Outback Steakhouse. His successful track record includes driving significant AUV growth through innovative work in social media, digital commerce, menu development, and consumer engagement. Johnson’s most recent role was as Vice President and head of Marketing at Jollibee Group of Companies, overseeing marketing for Smashburger and JFC North America. Prior to that, he served as Vice President and head of Global Marketing for BurgerFi International, significantly contributing to the chain’s growth.

Expressing his enthusiasm, Mr. Blair stated, “Checkers & Rally’s is an iconic brand with a rich history, and I am proud to be joining the management team. I look forward to working with our team to continue to grow strategically in new and existing markets as we capitalize on the growth opportunities ahead.”

Excited about the opportunity, Mr. Johnson said, “It is an honor to join such a well-loved national brand. I am looking forward to diving in with the team to further innovate our marketing strategy while ensuring we stay true to the brand’s heritage of craveable food at an exceptional value. We have so much opportunity as a brand, and I am thrilled for all we have in the works and what’s to come to drive guest engagement and satisfaction.”

 

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CEOWORLD magazine - Latest - Banking and Finance - New CFO and CMO for Checkers & Rally’s
Anna Siampani
Anna Siampani, Lifestyle Editorial Director at the CEOWORLD magazine, working with reporters covering the luxury travel, high-end fashion, hospitality, and lifestyle industries. As lifestyle editorial director, Anna oversees CEOWORLD magazine's daily digital editorial operations, editing and writing features, essays, news, and other content, in addition to editing the magazine's cover stories, astrology pages, and more. You can reach Anna by mail at anna@ceoworld.biz