archiveChief value officer Insider

Executive Insider

Leveraging the leadership skills of a fractional CMO

Lack of ideas isn’t usually the problem a company faces when it comes to marketing.  Instead, it’s the inability to bring them to life and increase revenue through execution. That doesn’t mean there is a lack of talent within an organization. Simply, there is a missing piece to pull it...
CEO Insider

My Leadership Challenge

Full disclosure, my favorite leadership book of all time is The Leadership Challenge by Jim Kouzes and Barry Posner. The book is in its 6th edition, sold more than 2 million copies, and translated into 22 languages, so I am not the only one who feels this way. I was...
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