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Monday, November 17th, 2025 2:27 AM

archiveChairman Of The Board Insider

C-Suite Insider

Power Selling- Putting YOU In Your Marketing Plan

If I were to take a “blue widget” from each one of us, set them side by side, and ask typical customers to choose the best, they would probably have a difficult time. All of the widgets would be very good, and all very similar. We know there are differences...
Bryan Gray
Strategic Insights

Where Has All The Value Gone?

B2B Companies Are Facing Down A Collapse of Value In Sales. The way sellers and buyers interact today is causing big problems for B2B sales organizations. Prospects keep sales teams at arm’s length until very late in the buying journey. They form large committees, then ask you and your competitors for...
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