archiveC Suite Insider

The PR activities of a brand or person have a significant impact on the public perception of that brand or person. If the PR is done well, the brand becomes far more credible in the eyes of the audience. All that could also indirectly contribute to sales/revenue by improving brand...

According to the Society of Human Resource Management (SHRM), it takes an average of 36 days to fill any given position, coming at a cost of $4,425. That's a lot of money and time to dedicate to hiring each new employee, which makes improving the effectiveness and efficiency of an...

The way we consume information and interact with each other has changed considerably over the last decade, even more since the pandemic started. While it may have been easy once upon a time for senior executives to get interviewed on TV, radio, or in a magazine to build their personal brands...

We live in a constantly changing world where ideas and values are being constantly criticized and examined under the microscope. Most countries of the developed world share some common things about what is good, ethical, and important. Our priorities determine our lifestyle and even the way we do business. So...

Facing investment as a safe playground where people can grow their fortune is an optimistic way to see life. The developed countries of the world are familiar to investors, and capital has taken advantage of most of the investing opportunities. The developing countries, on the other hand, have a variety...

Novak Djokovic is one of the best tennis players of all time. He comes from Serbia and he has a rather wild temper that only makes him more successful in the sport. At the same time, he excels perfectly both defensively and offensively. He is well-known for his funny character...

At a certain stage of development, every technology company faces the challenge of finding the right resources. It’s usually connected with the launch of a new product or boosting the existing one. To get racking on a new project, organizations have to look for IT talents abroad. You might have...

Leadership in an entrepreneurial business is a complex fusion that brings together different individual characteristics and skills. However, these diverse characteristics need to work together and achieve the set goals of the business. Leaders have the privilege to have the opportunity to lead, empower and mentor those around them. These...

88% of change initiatives fail, according to a 2016 report by Bain & Co. And while we can argue about the percentages, the fact that the vast majority of change initiatives, business strategies, mergers and acquisitions fail to deliver – is irrefutable. But we can be among the 1 in...

A lot of us would like to go for a trip, either to a warm beach or a ski resort where we could also enjoy the view of polar lights. However, the Covid-19 restrictions have made transportation difficult, and we probably have to settle with home vacation. Still, we can...