C-Suite Agenda

Salesforce
C-Suite Agenda

The 15 Most Innovative Companies In The World 2014

For the fourth consecutive year, Salesforce.com, the world’s leading customer-relationship software firm tops the 2014 list as the World's Most Innovative Company by Forbes Magazine. Alexion Pharmaceuticals ranked second among all companies, followed by the UK's most prominent technology company, ARM Holdings in third place, Unilever Indonesia in fourth, and...
C-Suite Agenda

Trade Promotions: Money down the Drain ?

Consumer product companies (FMCG, Durables) are staring at a dip in consumer confidence in India, wherein, the country lost its numero uno position to Indonesia, according to the latest Global Consumer Confidence index published by Nielsen1. Irrespective of this fact, consumer product firms have still managed strong volume growths in...
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