Tuesday, September 24, 2019

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Are you a Junk Mail?

Recently, I got really fed up with junk mail, so I now have a notice in my window requesting that I not have any more delivered through the door. The same goes for cold callers to whom I answer the door only to be greeted by a barrage of language...
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Loyalty Lore and Truisms

The many “truisms’’ of customer loyalty lore are mostly a set of mythologies to deceive the gullible and exploit the innocent. Let us explore these mythologies and then talk about best practices for customer satisfaction and customer loyalty research. The Mythologies: Rising customer satisfaction scores are positively correlated with increases...
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