Tra Williams

Tra Williams

Tra Williams, a speaker, author, entrepreneur, and nationally recognized expert in entrepreneurship and business strategy—is on a mission to rescue one million entrepreneurs from traditional employment. As a leader in the startup, franchise, and venture capital communities for more than two decades, he has sat at the helm of two international brands and has supported thousands of entrepreneurs on their journey to escape the 9 to 5. Williams currently consults with municipalities, economic development councils, and chambers of commerce to help them create a balance between large-scale corporate growth and a flourishing landscape of small business startups.

He holds a degree from the University of Georgia and is a graduate of the prestigious Franchise Management program at Georgetown University. As a highly sought-after speaker on economic development, Williams has been featured in numerous publications, including Forbes, Bloomberg, and Franchise Times. With Boss Brain, Williams exposes the shocking truth behind the decline of American entrepreneurship and provides a scientifically proven system to unlock your entrepreneurial instincts so you can leave traditional employment forever.


Tra Williams is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn. For more information, visit the author’s website.
Chief Executive Insights

The Cycle of Entrepreneurship

For 190,000 years, our Boss Brain flourished by moving with and anticipating the cycles of nature. Like every other animal, we found certainty in the changing seasons. Every ending was a new beginning. Birth, death, and rebirth were as inevitable as the sunrise. We found comfort in Mother Nature’s predictability....