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Friday, April 19, 2024
CEOWORLD magazine - Archive in Shereese Floyd

Shereese Floyd

Shereese Floyd

Shereese Floyd is the CEO of The Witness My Life Company-- a communications and messaging firm representing nonprofits, faith communities, and socially-driven private companies & entrepreneurs. Shereese is dedicated to teaching people how to use stories to influence behaviours that move people to action. She is an advocate for social change and believes story is the one thing that truly brings the world together. As a TEDx speaker and coach, she helps aspiring speakers craft signature messages that impact the world. She is a recipient of the Cicero Speechwriting Award for her TEDx - The Secret to Healing the World.

Shereese Floyd is an opinion columnist for the CEOWORLD magazine. You can follow her on LinkedIn.
CEO Insider

How to Develop a Storytelling Culture and Why

CEO InsiderShereese Floyd
Storytelling, arguably, is one of the top skills leaders need to employ. It’s far beyond creative thinking and writing. It is a strategy and a tool to recruit and retain top talent, build empathetic leaders, build internal thought leaders and ambassadors and engage all constituencies.  When storytelling is woven throughout...