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René Sonneveld

René Sonneveld

René Sonneveld is a leadership coach, educator, and former international executive with 25+ years of experience supporting business families. He serves on the ICF Coaching Education Global Board and teaches leadership coaching for organizational performance at American University, NC State, and Rutgers. A former Distinguished In-House Resident at the Booth School of Business, René helps families address the emotional dynamics that quietly undermine trust, clarity, and unity across generations. His book, The Elephant in the Family Room, reveals what goes unsaid in enterprise families—and offers a rare inside look at how they navigate legacy, power, and generational change.


René Sonneveld is an Executive Council member at the CEOWORLD magazine. You can follow him on LinkedIn, for more information, visit the author’s website CLICK HERE.
René Sonneveld
Boardroom Advisory

The Common Struggles in Maintaining a Family Legacy

Fewer than a third of family businesses make it to the second generation, and only a fraction survive into the third. Behind those numbers lie not just business failures, but fractured relationships and lost legacies. Anyone who has lived through the ups and downs of a family enterprise knows that...