CEOWORLD magazine - Archive in Morgan Kelly

Morgan Kelly

Morgan Kelly

Morgan Kelly is the President of DiMassimo Goldstein (DiGo for short), a behavior-change branding and advertising agency. Throughout her career, she has partnered with dozens of industry-leading companies to craft and evolve their brand positioning, communication, and marketing strategies. From emerging “challenger” brands seeking to establish their category and seize market share, such as HelloFresh and Echelon, to category leaders looking to stay ahead of a changing world, like WW (formerly known as Weight Watchers), she specializes in helping companies build foundational brand value, while simultaneously driving measurable results.

Morgan Kelly is an opinion columnist for the CEOWORLD magazine. You can follow her on LinkedIn.

Bachelor’s Degree in Business Law at Loyola Marymount University.
Executive Insider

Four Reasons Why Leaders Need To Rely on Themselves To Be Effective

“I believe that if you don’t disrupt yourself, you will be disrupted by someone else.”  — Mindy Grossman, CEO & President of WW (formerly Weight Watchers) Leadership excellence is not acquired overnight. Like a fine wine, it develops more character and a polished finish with each passing year and experience....