Jonathan Keyser

Jonathan Keyser

Jonathan Keyser is the founder of KEYSER, a Scottsdale, Arizona-based commercial real estate broker. He's also an author, thought leader, and guest speaker on disruptive and service-oriented business practices. Jonathan is an opinion columnist for the CEOWORLD magazine.
Executive Education

4 Ways To Stop Being Faux-thentic

The business community throws the word "authenticity" around with the same frequency that some people use "literally." The more that we hear each term, the more punch those words lose. That's because most businesses leaders say one thing and do another. They preach authenticity and market it to nines. But...