John Skrodenis

John Skrodenis

John Skrodenis is the managing partner and vice president of operations at Rainfactory Inc., an award-winning full-service digital marketing agency that provides go-to-market strategy and advertising for growth-stage startups. Skrodenis has successfully helped startup consumer product companies scale online marketing and sales channels by developing end-to-end marketing strategy and conversion funnels for multimillion-dollar brands. John Skrodenis is an opinion columnist for the CEOWORLD magazine. Follow him on Twitter or connect on LinkedIn.
Executive Insider

How Crowdfunding Could Help Brands Pivot During the COVID-19 Crisis

The onset of COVID-19 has sent brands and consumer behavior into a state of shock. As this new reality continues to take shape, businesses now find themselves needing to adapt, reinvent processes, and stay afloat. In that scramble, two truths have emerged for businesses. They must: Double down on what...