Graham Eisner

Graham Eisner

Graham Eisner has devoted 30 years to understanding the power of client referrals for businesses, first as a private client salesperson at Goldman Sachs and more recently as a referrals sales coach and trainer working with brands such as Barclays, Julius Baer and Deutsche Bank as well as smaller businesses. He understands first-hand all the myths around referrals, and the mindsets that hold people back from asking and following up. He’s now put his unique and powerful system into a book so that every business can access it.


Graham Eisner is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn. For more information, visit the author’s website.
CEO Insider

7 steps to unlocking the power of clients to generate referrals – Just Ask!

Asking for Referrals is often a completely underutilized strategy as part of business development for an organization. If the referral strategy is incorporated, it is often done well by only a few individuals but never across the whole business. Managers of teams often do not inspire their teams to ask...