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Wednesday, July 15, 2020

David Avrin

David Avrin

David Avrin is the author of multiple books including the recently released: Why Customers Leave (and How to Win Them Back) 2019 Career Press. A popular international keynote speaker, CX consultant and former Vistage CEO group leader, David helps organizations creating meaningful competitive advantage by delivering envisioning, crafting and delivering a superior customer experience. David is an opinion columnist for the CEOWORLD magazine.
CEO Insider

Don’t Confuse Customer-Centric with Customer-Focused

Being good is no longer good enough — it is merely the entry fee. Traditionally product-centric companies are struggling to grow their market share for one simple reason: Their products are rarely better than those of their competitors. In yesteryear, competitive advantage came from doing something — anything — demonstrably...