In today's rapidly accelerating business landscape, it’s not just products, services, or technologies that need constant updating and innovation. One of the most overlooked areas in many organizations is the sales model. Many CEOs, trapped by past success, are unwittingly leading their organizations into a margin crisis by allowing their...

B2B Companies Are Facing Down A Collapse of Value In Sales. The way sellers and buyers interact today is causing big problems for B2B sales organizations. Prospects keep sales teams at arm’s length until very late in the buying journey. They form large committees, then ask you and your competitors for...