Leading and coaching a diverse sales team can be both challenging and rewarding. A diverse team brings different perspectives and approaches to problem-solving, which can lead to increased creativity and innovation in the sales process. However, managing a team of individuals with different backgrounds, cultures, and experiences can also present...

Many sales leaders and managers do not understand the importance of having a sales plan and some do not even know how to create one. In this article I will discuss the definition and importance of having a sales plan and the steps that I personally use to create such...

"We can't sell Ice to an Eskimo", "The client isn't interested in our product or service”, “The market is down, so people will only buy what they need and not what they want". The number of times sales managers hear these excuses from their sales teams is tremendous. Even though the last...

It's not a secret that Covid-19 affected the whole world. Countries locked down, Jobs were made redundant,  companies went bankrupt, Brick and mortar stores closed, and many more changes happened; with that being said, how can companies/corporations adapt to all these rapid and sudden changes? And how can salespeople improve...

Ask any real poker pro out there about the one reason that causes poker players to lose a lot of money over the long run, he will not say it’s not knowing how to bluff nor will he say its inability to read people, he will tell you it’s simply...