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Home » Latest » Boardroom Advisory » The Myths and Realities of Great Leadership: What Really Makes a Strong CEO

Boardroom Advisory

The Myths and Realities of Great Leadership: What Really Makes a Strong CEO

Jason Richmond

We’ve all seen the stereotype: the magnetic, Ivy-educated extrovert who dominates the boardroom, works 100-hour weeks, and makes “visionary” calls by instinct. It’s a compelling story—just not an accurate one.

When you look at the data, the best CEOs don’t fit the Hollywood image. They don’t win because they’re loudest, flashiest, or most charismatic. They win because they’re disciplined, adaptive, and relentlessly consistent.

Based on my experience working with organizations across the country, here are the biggest myths about what makes a strong CEO—and what the research really says.

Myth #1: Charisma rules the corner office 

Reality: Consistency beats charisma every time. The CEO Genome Project, a 10-year study of more than 2,600 leaders, found that four behaviors consistently predict success: decisive action, engaging others for impact, adaptability, and reliability. Decisive leaders were 12x more likely to be high-performing, while those known for reliability were 15x more likely to succeed—and twice as likely to be hired as CEO.

Myth #2: Extroverts make better CEOs 

Reality: It’s not about personality—it’s about performance. Boards may favor the outgoing candidate, but data tells another story. Susan Cain, author of the bestselling “Quiet: The Power of Introverts in a World That Can’t Stop Talking,” makes the case that a bias toward extroverts is a “colossal waste of talent,” since introverts are often overlooked for leadership despite their strengths in deep listening, thoughtful decision-making, and empathy, which foster trust and collaboration in teams. Introverts excel as leaders by empowering proactive employees rather than overshadowing them.

Myth #3: An Ivy League degree guarantees success 

Reality: No diploma can replace disciplined behavior. Many of the most effective CEOs didn’t attend elite universities. What matters most isn’t pedigree—it’s how leaders decide, adapt, and deliver results. The best CEOs think clearly under pressure and keep moving forward. An academic review of various studies found that more egalitarian societies that value innate ability over social standing generate better commercial leadership and economic performance.

Myth #4: Great CEOs are lone geniuses

Reality: Modern leadership is too fast, too complex, and too interconnected for a single mastermind model. Great CEOs aren’t heroic solo operators—they’re builders of systems, talent, and momentum. They excel at engaging others for impact, not doing everything themselves. The strongest CEOs create clarity, empower trusted teams, and make it safe for others to contribute bold ideas.

Myth #5: Toughness means command and control 

Reality: Empathy and psychological safety drive results. Google’s Project Aristotle revealed that psychological safety—the freedom to speak up and take risks without fear—is a major factor behind effective teams. Great CEOs know that trust fuels performance.

Myth #6: Strong CEOs never change course 

Reality: Adaptability is strength, not weakness. Top-performing CEOs continually reallocate resources, reset priorities, and move early on disruptive technologies like AI and sustainability. Staying flexible isn’t indecision—it’s a competitive advantage.

Myth #7: Stakeholder issues are a distraction 

Reality: Trust and transparency are strategic assets. According to Edelman’s 2024 Trust Barometer, 62% of people expect CEOs to lead on societal change—especially around automation, AI, and workforce skills. It’s not about politics; it’s about credibility and future talent.

What Great CEOs Actually Do 

  1. Decide quickly, adjust relentlessly
    The best CEOs don’t wait for perfect information—they move fast and learn faster. Amazon’s Jeff Bezos has said, “Most decisions should probably be made with somewhere around 70% of the information you wish you had. If you wait for 90%, in most cases, you’re probably being slow…being slow is going to be expensive for sure.”
  2. Build rhythms, not heroics
    Reliable leaders set clear operating routines, track progress openly, and hit their commitments. That reliability drives trust and momentum.
  3. Create clarity in the chaos
    Ambiguity is inevitable. Great CEOs simplify complexity into actionable priorities—often just three per quarter—and ensure everyone knows what matters most.
  4. Keep resources in motion
    Top CEOs constantly move people and capital toward emerging opportunities. McKinsey calls this “the hallmark of outperformers.”
  5. Shape culture as a strategic tool
    You can’t scale strategy without a learning culture. Google’s data proves that psychological safety—open feedback, smart risk-taking—drives innovation.
  6. Lead with trust and transparency
    Today’s workforce wants CEOs who speak openly about technology, ethics, and purpose. Building trust strengthens your brand and resilience.
  7. Stay curious and humble
    Organizational psychologist Adam Grant, author of “Think Again: The Power of Knowing What You Don’t Know,” says it best: “Arrogance leaves us blind to our weaknesses. Humility is a reflective lens: it helps us see them clearly.” Great CEOs combine confidence with curiosity. They question assumptions, invite dissent, and rethink old models instead of defending them.
  8. Treat technology as an accelerator
    In PwC’s 2025 CEO Survey, 56% of CEOs report efficiency gains from AI and 49% expect profit increases within a year. The best CEOs use tech to scale speed, not just show innovation theater.
  9. Build crisis-ready systems
    With average CEO tenure in 2025 dropping to 6.8 years from 7.7 years, according to a Russell Reynolds report, resilient leaders develop strong benches, clear succession plans, and agile governance.
  10. Manage energy like capital
    Strong CEOs pace themselves. They guard time for reflection, customer connection, and renewal. Instead of working extra long hours, it’s important to work more effectively.

The Bottom Line 

In the end, great leadership isn’t about theatrics—it’s about discipline, clarity, and character. The CEOs who thrive aren’t the loudest voice in the room, the most pedigreed résumé, or the lone genius steering the ship by instinct. They’re the ones who build trust, grow other leaders, adapt before they’re forced to, and keep their organizations learning faster than the world is changing around them. The true competitive advantage is not charisma—it’s consistency. The future will belong to the CEOs who stay humble enough to keep evolving, and courageous enough to keep their organizations evolving with them.


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Jason Richmond
Jason Richmond is an authoritative culture change strategist whose work over the past twenty-plus years has helped companies build strong, sustained revenue growth by empowering their employees and developing energizing office cultures. As President/CEO and Chief Culture Officer for Ideal Outcomes, Inc., he has designed and implemented Leadership Development Journeys for Fortune 100 companies, and he has guided numerous start-ups on the path to become noted industry leaders. He has also supplied thought leadership and innovative consulting services to various mid-size companies.

Author of two books Culture Spark: 5 Steps to Ignite and Sustain Organizational Growth and Culture Ignited: 5 Disciplines for Adaptive Leadership, and a member of Forbes Business Council, Jason is an in-demand keynote speaker who captivates audiences with his direct, refreshing, no-nonsense style. In addition, he heads up a team of culture strategists and trainers whose learning course on the Udemy platform Foundations of a Strong Corporate Culture provides students with a framework for transformative culture change.


Jason Richmond is an Executive Council member at the CEOWORLD magazine. You can follow him on LinkedIn.