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Home » Latest » Executive Briefing » Mental Fitness Is the New Leadership Muscle

Executive Briefing

Mental Fitness Is the New Leadership Muscle

Dr. Brook Choulet, M.D.

Mental fitness is often associated with the world of sports, separating the hall-of-famers from the rest. However, mental fitness is rapidly becoming recognized as the cornerstone of elite leadership.  This is the edge that separates modern, successful CEOs from those who struggle more with navigating interpersonal dynamics and leadership demands. It’s not about therapy and it’s not about having mental health concerns. Mental fitness is about taking steps to strengthen your mind and cognitive power to perform at its peak: under pressure, in high-demand environments, and throughout uncertainty.

As a concierge sports and performance psychiatrist, I’ve worked with a range of professional athletes, executives, founders, and entertainers. I have seen firsthand how when elite performers intentionally develop mental fitness, it allows them to sharpen focus, stay grounded under pressure, and make confident, focused decisions in high-stakes environments. There is a tremendous amount of similarity between the environments and struggles faced by elite athletes and CEOs. CEOs who actively work to train their minds as closely as they focus on physical health are the ones who perform the best when it comes to leading their teams, driving innovation, and navigating the relentless pressures of their leadership roles.

What is Mental Fitness?  

Mental fitness is not the same as mental health, although it may be considered a component of having overall good mental health. It is the proactive development of psychological skills required to exhibit adaptability, emotional regulation, attention control, and self-awareness. Just like elite athletes undergo extensive high-performance physical strength training, CEOs and athletes should also undergo the mental equivalent of that. Also similar to physical fitness, it is a continuous process to cultivate these skills. It truly requires consistency, discipline, intention, and maintenance.

Why Mental Fitness Matters for CEOs  

I’ve seen it all too many times in my office where a CEO becomes emotionally reactive in a high-stakes situation which leads to negative downstream effects on the team dynamics. When a leader displays public instability, even in a split moment, it can have long-lasting effects throughout an organization. Leadership today is about stamina. CEOs are expected and required to navigate changes, stakeholder scrutiny, interpersonal dynamics, and external pressures, all while modeling confidence, focus, and conviction.

Without having strong mental fitness, even a competent leader can struggle. When cognitive fatigue develops, it can erode decision-making as well as lead to emotional volatility which can damage culture in an instant. Chronic stress and decision-making fatigue can cloud a CEO’s ability to think clearly and make focused decisions. Self-awareness is also an essential characteristic for leaders to possess. If one has poor mental conditioning, it can create blind spots in self-awareness, which is a necessary quality to be able to lead with authenticity and influence.

When CEOs are mentally fit, they lead with intention and confidence. One notable difference is they respond instead of react, modeling resilience. Reactivity can be a key indicator of poor mental fitness.

The Science Behind the Strategy  

This is not just something to strive for, this is something that science has shown to be effective and impactful. Mental skills training techniques such as mindfulness, cognitive flexibility exercises, and heart rate variability biofeedback can rewire the brain, training us to be more focused, emotionally grounded, and resilient when faced with stress. Elite athletes and tactical forces undergo this type of training to help them perform at their peak when faced with a tremendous amount of pressure. CEOs need to adopt these habits and strategies to achieve maximum effectiveness in their positions.

Studies surrounding mindfulness and meditation have shown improvements in stress reduction, focus, and improve emotional regulation. In addition, tools like visualization and mental rehearsals have been shown to strengthen certain neural pathways, resulting in improved performance. These are just a few of the many ways that cultivating mental fitness can positively impact leadership skills.

Mental Fitness is a Competitive Advantage  

There are an increasing number of companies that recognize that investing in executive mental health and well-being isn’t just an option, but a strategic necessity. Leaders who continually operate from a mentally fit foundation are able to make more effective decisions with clarity, cultivate healthier organizational cultures, and achieve sustainable high performance. A strong leader has a ripple effect throughout an organization.

Through my work with executives and elite athletes, I have seen how developing a foundation of mental skills tools improves performance in all areas of life but also satisfaction with life and mood in general. Mentally fit CEOs sleep better, relax more easily, make decisions more effectively, and exhibit less emotional volatility. Their teams notice the difference too.

Now you may be wondering how you can take the first step to strengthening and assessing your own mental fitness. The first step is to practice self-awareness. Start to reflect on your own habits, automatic thoughts, attention span, triggers, stress patterns, and emotional responses. All of these things can be optimized just like the other qualities that contribute to being an effective and exceptional leader. From there, you can focus on building a routine and maintaining consistency with these practices.

Here are 5 strategies that I teach to high-performing CEOs to get you started:  

  1. Strengthen your attention and focus. In many ways, attention is the currency of leadership. You can start to strengthen your ability to focus by utilizing tools like mindfulness meditation or engaging in good digital hygiene practices such as turning on Do Not Disturb while time-blocking certain tasks.
  2. Build emotional agility and stability. It’s important to be able to respond appropriately and avoid exhibiting emotional reactivity. Through self-awareness around emotions and challenging thinking errors, people can strengthen their own emotional self-regulation.
  3. Reframe rest as strategic recovery. All too often, people think if they spend one more hour on email or go to one more networking event, it’ll make them more successful. What leaders usually forget is that intentional recovery is essential for sustainable high performance.
  4. Establish a mental warm-up routine. If you know any professional athletes, you understand how dialed in many of their warm-up routines can be ahead of a game. Corporate leaders need to prepare for high-stakes conversations by getting emotionally grounded to maintain clarity and poise.
  5. Invest in professional performance support. Whether you engage in executive coaching, work with a therapist, or see a psychiatrist, make sure you are setting yourself up for success by surrounding yourself with the right people and team, trained to optimize your mental fitness.

Mental fitness is the new leadership muscle and now is the time to start training it like one.


Written by Dr. Brook Choulet, M.D.
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Dr. Brook Choulet, M.D.
Dr. Brook Choulet, M.D. is a board-certified Concierge Sports & Performance Psychiatrist and the Founder of Choulet Performance Psychiatry, where she specializes in personalized, discreet mental health care for elite athletes, executives, and high-achieving professionals. Nationally recognized for her innovative, results-focused approach, Dr. Choulet is dedicated to breaking the stigma around mental health in high-performance settings and empowering leaders to prioritize their mental fitness as a driver of success.


Dr. Brook Choulet, M.D. is an Executive Council member at the CEOWORLD magazine. You can follow her on LinkedIn, for more information, visit the author’s website CLICK HERE.