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CEO Insider

The Cleantech Revolution is Finally Here

Dr. Joe Zammit-Lucia

We’ve heard it for decades. We have been ‘on the brink’ of a clean industrial revolution seemingly forever. It never came. Now it’s here and, as always, driven by government policy.

The threat from climate change has been the subject of conversation, activism, and often aggressive debate for decades. It has successfully laid solid foundations on which renewable energy and progressive electrification started to be built. Yet the transition has remained far slow and relatively marginal in the bigger scheme of economic activity. Reactionary forces and entrenched vested interests resisted change – as always. Latterly, climate change was weaponized by some to drive further political division as part of the culture wars.

Those times are past and the cleantech industrial revolution is now likely to be the major source of economic opportunity and growth going forward. The catalyst that has unlocked and turbocharged change has not been a sudden conversion to the perils of climate change – real and grave though those are. It has been driven by geopolitical developments and increased geopolitical rivalry.

China understood the opportunity (and inevitability) of a clean industrial revolution well before anyone else. It positioned itself as the primary location for manufacturing renewables. It has established dominant control of the supply chains for the metals necessary for electrification. Today, it controls 90% of essential rare earth magnets.

Such is the belief in the inevitability of the transition that some in China see control of these supply chains as an opportunity to erode, over time, the dollar’s dominance as the world’s reserve currency. Some believe that control of the cleantech commodity market could, over the long term, do for the renmimbi what, in the fossil fuel era, the petrodollar did to establish US currency dominance.

All the while, the US and Europe were asleep at the wheel. Some in Western politics were more interested in fomenting partisan division than in positioning their countries for the inescapable cleantech future.

The proximate catalyst for change has been the Russian war of aggression in Ukraine. Suddenly, attention turned to the geopolitical and economic significance of energy sovereignty, security and affordability. None of which can be guaranteed while countries remain at the mercy of a global market for oil and gas significantly driven by OPEC and its member petrostates. The war in Europe has been a rude, if necessary, slap in the face.

The US has been the first to move. President Biden’s Inflation Reduction Act (IRA) is estimated to release some $2 trillion in total private and public investment in clean technology. European auto makers are flocking to the US to build their electric cars. Battery gigafactories are springing up. A cleantech market and infrastructure boom is ready to explode. It will be a major driver of US economic prosperity over the coming decades.

High energy industries from cement to aluminum production are pushing forward with major innovations that reduce energy use while shifting to low pollution energy sources. Energy hungry data centers – key to our digital future – will soon all be powered by their own renewable energy sources. Many other cleantech innovations that have been brewing for years are on the cusp of coming to fruition. The US entrepreneurial spirit and its dominance in hi tech capability and innovation will likely allow it to catch up and eventually overtake China’s head start. Companies that embrace these innovations and drive them forward will be the ones to reap the benefits as the market pivots.

Europe, once seen as being at the vanguard of the green transition now, sadly, finds itself behind the curve. The IRA is causing much angst as slow and ponderous decision-making risks a flight of capital to the US. The risk is that slow progress in Europe will not only lead to lagging economic growth, it could also become a geopolitical vulnerability for the Western alliance.

None of this means that the era of fossil fuel powered energy will suddenly fall off a cliff. That’s not how change happens. Much of the transition will itself still be powered by fossil fuels. In fact, as economies continue to develop, energy demand will increase necessitating a significant energy expansion as well as a transition. The mix that will be needed to fulfil such requirements is not yet clear.

Reducing supply of oil and gas before the cleantech infrastructure is sufficiently developed to reduce demand securely and reliably is a political and practical non-starter. BP estimates that “oil continues to play a major role in the global energy system for the next 15-20 years.” As for natural gas, there will likely be “increasing demand in emerging economies as they grow and industrialize offset by the transition to lower carbon energy sources, led by the developed world.”

The Western oil majors will eventually morph into broad-based energy majors and will need to play a significant role if the transition is to be achieved smoothly and effectively. It would be unwise to weaken these corporations to the extent that, over the next couple of decades, global oil and gas supply will end up largely controlled by corporations owned by petrostates some of which are politically hostile to the West.

The New Political Capitalism

In my recent book “The New Political Capitalism”, I argue that markets are political constructs as much if not more than they are commercial and economic constructs. For the last thirty years, the politics of climate change and the cleantech transition have been fraught, challenging, and testy. While many voters expressed support for climate policies in the abstract, they often objected to specific interventions. As a result, progress has been slower than is probably good for any of us.

The political winds have now turned and the cleantech future is upon us. It is now a race to see which countries and regions will emerge both politically and economically stronger by harnessing the new industrial revolution.

Written by Dr. Joe Zammit-Lucia.

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CEOWORLD magazine - Latest - CEO Insider - The Cleantech Revolution is Finally Here
Dr. Joe Zammit-Lucia
With extensive experience both in the business and political worlds, Dr. Joe Zammit-Lucia is an adviser focused on business leadership in contemporary culture, and an author, public speaker, and commentator in the international press on the inter-relationship between business and politics.

His latest book is “The New Political Capitalism: How businesses and societies can thrive in a deeply politicized world” (Bloomsbury Business, 2022). Previous books have included “The Death of Liberal Democracy?” and “Backlash: Saving Globalization From Itself.”

He is a founder of RADIX – a not-for-profit public policy think tank, and the RADIX Centre for Business, Politics & Society. His executive experience spanned R&D, marketing, global brand management, strategic planning, industry economics, and public policy. He then founded his own business advisory firm with offices in Cambridge (UK), New York, and Tokyo.

He also acted as a Special Advisor to the Director-General at the International Union for Conservation of Nature (IUCN) and was a member of the Dean's Advisory Board at the College of Arts, Sciences and Education, Florida International University. He is currently on the Advisory Board of the Singapore Forum for long-term investors and business leaders and an External Advisory Board Member at the CEOWORLD magazine.

Dr. Joe Zammit-Lucia is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn.