C-Suite Agenda

Had a Great App Idea? 4 Steps to Take Next

Smartphone Application

Coming up with an app idea is easy; it’s figuring out what to next that can be tricky. The good news is that when you have the right strategies in place, it’s easier than you think to turn your idea into a downloadable, useable app.

To make sure that your app is ready to go, it’s important to keep several priorities in mind. It’ll require some time and energy, but with the right amount of dedication, you can be well on the way to getting started with the app business you’ve always wanted.

#1. Understanding the Risk:

First of all, it’s important that you’re fully aware of all the risks involved. After all, building an app isn’t just a fun hobby. It’s a business idea that is going to need a lot of time, money and dedication. So, the first thing that you need to think about is just how committed you are to your idea and making it work. Starting out with a new app startup comes with a mixture of high rewards and risks. It certainly has the potential to be a life-changing decision, but at the same time, it could contribute to significant financial and time losses if you don’t fully understand the risks involved before getting started.

#2. Making Your App Stand Out:

With over two million apps currently available on the App Store, there’s no denying that it can be difficult to get discovered. So, it’s vital that you understand what makes your app unique if you want to achieve long-term success. Your app may not be the first of its kind, but it should definitely have a unique angle that means you stand out from the competition. Consider what your end user needs or wants, and how your app can provide a solution. Think about any other solutions that are available to come up with ways in which your app will stand out.

#3. Finding a Developer:

Once you’ve decided, the ways in which it’s going to stand out and have a solid business plan in place it’s time for the fun to start. You’ll need to find app developers who understand your project and can deliver the results that you’ve envisioned. For example, there’s Appetiser who offer a free consultation for anybody who’s got an app idea; taking advantage of this is wise since it gives you the chance to speak to developers beforehand and get a feel for working with them before you get started.

#4. Get Funding:

It’s crucial that you are realistic when it comes to the costs involved with app development; it’s not uncommon for basic apps to incur costs of $10-15k, with more complex projects coming in at significantly more. Approach your funding just as you would with any other business – consider a loan from your bank, small business funding, angel investors, or even crowdfunding. When coming up with a budget, consider factors such as post-launch updates, legal issues, and paying employees or freelancers.

What’s your app idea? We’d love to hear from you in the comments.

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Alexandra Dimitropoulou

Alexandra Dimitropoulou

VP and News Editor
Alexandra Dimitropoulou is a VP and News Editor at CEOWORLD magazine, working to build and strengthen the brand’s popular, consumer-friendly content. In addition to running the company’s website, CEOWORLD magazine, which aims to help CEOs, CFOs, CIOs, and other C-level executives get smarter about how they earn, save and spend their money, she also sits on the Board of Directors of the Global Business Policy Institute. She can be reached on email alexandra-dimitropoulou@ceoworld.biz. You can follow her on Twitter at @ceoworld.