C-Suite Agenda

Should Research in Motion needs to ditch its BlackBerry handset business to survive?

With disappointing quarterly results, dismal outlook for Blackberry sales and word on streets Research in Motion would delay the introduction of new devices, technology experts and investors are asking Should Research in Motion (NASDAQ: RIMM) needs to ditch its BlackBerry handset business to survive?

RIM should sell its handset business and monetize its patent portfolio while retaining the high-margin services business. This is a easy way out for the company. Research in Motion’s spidery, data-crunching network, unique among handset makers, has been a great cornerstone of the BlackBerry’s growth – with email and IM routed through Research in Motion’s own enterprise servers and data centers, where it is encrypted and pushed out to subscribers.

Shares in the Canadian smartphone maker fell another 4 percent, gives RIM a market capitalization of less than $7 billion. That does not include long-term investments, property and intangible assets such as patents. RIM values those additional assets at about $7 billion.

Why should Research in Motion needs to ditch its BlackBerry handset business to survive? If you’re a BlackBerry customer — tell me the difference between the Blackberry Torch 9850, 9860, 9800 and 9810? There are so many models and features, nobody can clearly tell them apart. RIM itself, in a statement to the New York Times, acknowledged that it didn’t even know how many models were on the market!

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Prof. Dr. Amarendra Bhushan Dhiraj
Prof. Dr. Amarendra Bhushan Dhiraj is chief executive and editorial director of The CEOWORLD magazine, overseeing the organization’s news and features departments.

Under Dr. Amarendra's leadership, The CEOWORLD magazine has become the world's most iconic news organization, whose rigorous reporting and unsurpassed storytelling connect with millions of business leaders every day.

Dr. Amarendra holds a Ph.D. in Finance and Banking from the European Global School in France; a Doctoral Degree in Chartered Accountancy from the European International University Paris; and a Doctorate in Business Administration from Kyiv National University of Technologies and Design (KNUTD), Ukraine.

He earned his Master of Business Administration degree in Finance and his Master's Degree In Chartered Accountancy (CA) from European Global School Paris. Dr. Amarendra also holds a Master of Business Administration degree in International Relations and Affairs from the American University of Athens, Alabama, United States. Prof. Dr. Amarendra Bhushan Dhiraj is a macro-economist and visiting professor at Kyiv National University of Technologies and Design (KNUTD), Ukraine.

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