Why the Google cloud-based software for businesses should be very troubling to Microsoft?
It seems to me, that, the backbone of Microsoft’s software empires, strongest and most profitable sector, its business division, is feeling threatened. As the search giant Google is winning over more business customers than Microsoft. So, why the Google cloud-based software for businesses should be very troubling to Microsoft? —- simplicity is the key here.
Microsoft should be serious because Microsoft Office represents 90% of the revenues for its $24 billion Business Division. But, Microsoft executives say they aren’t worried that Google is really going to take away 90% of Office software users. Google “has not yet shown they are truly serious,” about the enterprise app business, Julia White, a general manager in Microsoft’s business division. According QUENTIN HARDY at the New York Times, many companies that sell software over the cloud add features without raising prices, but also break from traditional industry practice by rarely offering discounts from the list price. Microsoft’s Office suite of software, which does not include e-mail, is installed on a desktop PC or laptop.
- Google’s software for businesses, Google Apps, is a cloud based applications for document writing, collaboration, and text and video communications.
- cloud based so that none of the software is on an office worker’s computer… so easy to us.
- Microsoft’s Office suite of software does not include e-mail, is installed on a desktop PC or laptop.
- Google asks only $50 a year for each person using its product.
- Now Microsoft Office 365, asks a price of $72 per year a person, charging nearly $400 for its suite, which doesn’t include integrated e-mail support.
- oogle’s Docs suites is completely free, and even the Apps for business suite is incredibly cheap compared to an Office suite.
Google’s head of enterprise Amit Singh announced to AllThingsD “Our goal is to get to the 90 percent of users who don’t need to have the most advanced features of Office. Sheets does tables graphing, etc., out of the box…. We know the gaps between our features and theirs. We’re improving them week by week. We’re going to get to the the 90 percent. If you need the last 10 percent, you’ll want to use the desktop. ” If you remember, in a recent development Jonathan Rochelle, director of product management for Google Drive, said in a blog post that the team has “incorporated Quickoffice conversion technology into this process so your Microsoft Word, Excel, and Powerpoint files look even better when you convert them to Google Docs, Sheets, and Slides, respectively.”
What do you think? Is Google really a big threat to Microsoft? Have you ditched Microsoft Office for Google cloud-based software for businesses?