Microsoft Smartphone- Window Phone 7 

Microsoft Corp (MSFT), world’s largest software company, announces the Window Phone 7, features of Windows Phone 7, makes it a tough competitor of other Smartphone Owners like Apple Inc’s (AAPL) iPhone and Google Inc’s (GOOG) Android system. To start with, the quick launch screen marks a great improvement from the old Windows mobile start screen. Unlike other phone’s the Window’s Phone 7, serves an easy shortcut to your favorite or most used application.

Microsoft has just a 5 percent share of the global smartphone market, according to research firm Gartner, compared with 9 percent a year ago. Google’s Android system has a 17 percent market share, jumping from only 2 percent a year ago.

The new phones, initially available on AT&T Inc’s network (T), have already been shown off in prototype form, and are much closer in look and feel to Apple’s iPhone, with colorful touch-screens and ’tiles’ for easy access to e-mail, the web, music and other applications.

At a conference earlier this year, Microsoft CEO Steve Ballmer admitted “We were ahead of this game, and now we’re not,” he said. “We haven’t fallen off the planet, but we’re not where we should be.”

The New York City event is slated to begin at 6:30 a.m. PDT with keynotes from Microsoft CEO Steve Ballmer and Ralph de la Vega, AT&T’s president and CEO of mobility and consumer products.

About the author: Amarendra Bhushan

A journalist, author and serial entrepreneur- Founder and CEO of CEOWORLD Magazine and Lucentbyte Media Technologies LTD. (amar@ceoworld.biz)